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ChiChi

An open mind and an open mouth are all you’ll need to explore ChiChi’s Japanese heritage. Every delicious bite — from the fun flavors to the folklore monsters that inspire them — is a delight. For this project, my partner and I worked with ChiChi on creating a brand identity that fit her fun and outgoing personality. She wanted vibrant colors to match the story of traditional Japanese characters. After completing her brand identity we built her a packaging system that she could implement after the project had been completed. We also worked with her on photography and a website to wrap everything up into a completed brand.

Design Partner:

Alan Alanis

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Website:

https://www.getchichi.com

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Design & Dev - Studio Frieght

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Service:

Brand & Identity, Packaging, and Website

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Photography:

Nick Galilei

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